Once a campaign is enabled or edited, it goes through moderation. We check that:

• All materials meet the requirements.
• The advertisement theme corresponds to the page being advertised and search phrases.

Moderation can be performed:

• Automatically. The system checks search phrases for the advertisement of products. The results of automatic moderation are shown immediately.

• Manually. We check the materials for compliance with general requirements. This can take up to 3 hours during business hours, from 9 a.m. till 7 p.m.

If any errors are found, the campaign will not be activated. You will have to make corrections.